In an apparent effort to jump on the oil spill pun bandwagon, a coalition of the world’s baleen whales has launched a lobbying and advertising campaign sporting the slogan “Krill Baby Krill!”
Krill are the small shrimp-like animals on which many whiles including blues and humpbacks feed. An incredibly important part of the ocean food chain, the Baleen Whale Legal Defense and Education Fund (slogan: “We Can Watch Ourselves, Thanks Very Much”) is starting a push to protect krill—until they can eat them, of course—and fight climate change, which could harm the krill habitat and food supply.
They acknowledged the campaign slogan’s relation to the ridiculous series of puns and rallying cries stemming from the original “drill baby drill.”
“The oil spill in the gulf brings to light the dangers the world’s oceans face from dependence on fossil fuels,” said the BWLDEF in a press release. “We whales really like krill. Stop killing them and junk. Krill baby krill!”
The BWLDEF was unavailable to comment for this article, because they are whales, live in the ocean, and can’t talk.